Riverdale: Gina Gershon Cast as Jughead's Mom!

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Riverdale Season 3 will stage a Jones family reunion. 

During the sizzling teen drama's New York Comic-Con panel, it was revealed that Gina Gershon and Trinity Likins would be joining the cast as Gladys and Jellybean Jones, respectively. 

Gina Gershon Attends Event

Gershon’s Gladys Jones is a sketchy businesswoman who “runs the salvage yard that doubles as a Serpent compound, and the Serpents all snap to attention when she gives them an order."

"A Serpent with a GED, she acts as Fagin to a crew of teenaged car parts thieves.”

As for Jellybean, she's described as "wise beyond her years, and her favorite bands are Pink Floyd and Black Sabbath.

Related: Riverdale Season 3: Everything We Know

"Jellybean lives with her biker mom in Toledo where they run scams to make ends meet. And like mother like daughter: Jellybean — who goes by JB now — is quite the little con artist herself.”

The arrival of the mother and daughter is sure to cause some drama in Riverdale. There's always something going on there, so there's that. 

trinity rose

FP Jones (Skeet Ulrich) got closer to Alice Cooper (Madchen Amick) on Riverdale Season 2, and that looks set to continue on Riverdale Season 3. 

The arrival of Gladys will be sure to throw a dampener on their burgeoning romance, but it will probably be a happy affair for Jughead (Cole Sprouse) who has been clamoring to reunite with his family since the series debuted. 

In fact, he geared up to skip town at one point, but a phone call with his mother essentially confirmed she did not care much about his wellbeing and he stayed put. 

Riverdale Season 3 Poster

Gershon has previously appeared on Brooklyn Nine-Nine, Red Oaks, and Younger, while Likins is a relative newcomer with an appearance in the TV movie, Christmas in the Air. 

Riverdale Season 3 gets underway next Wednesday on The CW. 

What are your thoughts on this casting news?

Hit the comments below. 

Remember you can watch Riverdale online right here via TV Fanatic. 

Paul Dailly is the Associate Editor for TV Fanatic. Follow him on Twitter.

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Riverdale Quotes

Kevin: Okay, Veronica, I’m obsessed with everything that just happened.
Veronica: Thank you! It helps to be off-book and in full costume.
Betty: Don’t be so modest, you are the literally embodiment of Chris. Never has a role been perfectly typecast.
Archie: Betty!
Veronica: What was that, Betty?
Betty: I mean think about it: Spoiled rich girl, check. Major daddy issues, check. Bad to the bone, trying to control everyone around her, including her boyfriend and best friend. Check, check, check.

I’m sorry, Donna, but I’m the ultimate wild card. I am the daughter of The Black Hood. The nightmare from next door. I’m training with the FBI and I’m coming for you, you psycho b****! Not Joan, not Jonathan, not even Brett. Just you.

Betty